In this episode of the Complete Clarity Podcast, we chat with Ben Hoffman, Senior Manager of Competitive Intelligence at Adobe, exploring the transformative impact of AI on competitive intelligence (CI).
Ben shares insights on how AI not only streamlines the immense task of data analysis, but also serves as a vital tool for strategic planning, without overshadowing the irreplaceable value of human intuition and decision-making.
We delve into the nuances of AI's application in CI, the importance of security in its deployment, and Adobe's forward-looking approach to leveraging AI for future innovations in competitive strategy.
Reasons to listen:
- 🚀 Discover the two AI-driven techniques Adobe employs to monitor competitors effectively.
- 🕵️♂️ We reveal a unique approach to using AI to distilling actionable insights from mountains of data.
- 🤝 Uncover how Adobe's CI expert harnesses AI to enhance his day-to-day output and impact.
…and much more.
Take a listen. 👇
🎬 Watch the episode in full: 👇
Want to be a guest on the podcast?
We're looking for guests! If you consider yourself (or anyone you know does!) something of a thought leader in competitive intelligence, drop us a line at contribute@competitiveintelligencealliance.io.
We can't wait to host you!
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